We started with observing the market and updating the website with new details to compete with what market leaders were offering. We invested time in finding suitable keywords for the benefit of our client to make the website more search engine optimized (SEO). We placed elements of the website in a tactful manner to increase viewer engagement and added unobtrusive signup forms which are easy to read and fill out. We asked the owners for a nice profile picture which would establish more trust with the potential customers. The content of the website was useful but it did not have the keywords , we updated it's content with the needed keywords to make it rank higher in the search results.
With many major and minor changes, when the website was launched, we observed higher ranking in search results which made it compete with the market leader also the traffic on the website increased linearly and constantly. Visitors found the new website more attractive and engaging also visitors with full conversion had increased. Revamping the website helped Investing Simple get more more clients organically and saved him a lot of money by not making him need any external marketing.Old Site Preview