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Category: Optimization

7 Tips to Create and Optimize Local Landing Pages

By Editorial Staff on October 12, 2022
Whether you're running a small business or a large enterprise, local landing pages are vital to boost your local SEO and drive traffic fast. These pages help your potential customers find your business through local organic search. You must consider them if you want your local business to rank for location searches for areas other […]
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What is NAP Syndication and Why It is Important for Your Business

By Editorial Staff on October 7, 2022
It's important that you, as a business owner, understand the challenges associated with local search engine optimization. Moreover, Google also prioritizes showing local search results and uses the location data provided by businesses' websites and third-party sources to provide relevant results for local queries. This is where NAP comes into play. According to experts, one […]
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Tips to Create an Effective Website Disaster Recovery Plan 

By Editorial Staff on September 15, 2022
A company's website is usually the first point of contact with potential customers. You can't afford for your digital marketing, lead generating, and consumer interaction platform to be unsafe, unreliable, unresponsive, or even unavailable. Having a robust recovery strategy in place if you experience a website outage is the best way to guarantee that you […]
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Image Alt Text Best Practices To Make Your Website More Accessible 

By Editorial Staff on September 8, 2022
An essential component of making websites accessible is providing alternative text for images. Users using screen readers can understand the page's visual content. It includes people who are blind or have low vision in the discussion. Adding alt-text to your images is a breeze if you're acquainted with a content management system. However, it is […]
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The Ultimate Guide To Properly Testing Your Website Speed

By Editorial Staff on September 5, 2022
The internet has become an integral part of our daily lives, from shopping online to completing job responsibilities to communicating with loved ones.  Companies in this technologically-advanced world need to remember this. A website isn't enough to keep up with the competition and remain relevant. You must focus on user experience while designing your website. […]
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7 Tips to Boost Financial Planner Website Conversion Rate

By Aditya Raj Singh on June 26, 2022
Ever go on the internet to find a good financial planner website only to be confused by tons of different choices and approaches? The situation is called “analysis paralysis” and this situation arises when a person can’t make decisions because of too many choices.  If we examine this for websites in particular,  then having too […]
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5 Tips for a Great About Page

By Aditya Raj Singh on June 20, 2022
Most people think of an About page as a place to talk about themselves. But it can be so much more than that. An effective About page can be a golden opportunity to connect with your customers and build trust with them. It can also be a place where you can share your story, values, […]
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Where To Use White Space On Your Website

By Aditya Raj Singh on June 13, 2022
White space is an important part of any website. The right amount can add to the professionalism and quality perception while using too much could have a negative impact on users by making them feel uncomfortable or confused about what they are looking at in terms of layout, color scheme, etc. It's crucial that you […]
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The Pros and Cons of Designing by Committee

By Aditya Raj Singh on May 26, 2022
Many web designers and graphic designers do not like to design by the committee because it can raise the risk of the project being derailed and no one being happy with the result. When too many people are making decisions without a clear structure, it can delay a project and cost more money for the […]
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Build the Perfect Homepage for Your Small Business to Drive In Sales

By Aditya Raj Singh on February 5, 2021
In this digital age, having a perfect homepage is a dream for every small business owner but not achievable for most. Ever wondered why some websites’ homepages are so engaging while others aren’t? If you are a small business owner who is determined to sell their products and services to beat competition and rise to […]
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WordPress Website Care Plans Explained - Essential For Your Business

By Aditya Raj Singh on May 7, 2020
Do you ever wonder what's the fuss of having a fast performing website is all about? Why people spend so much on their websites instead of just keeping the profits in their pockets and spending it in luxuries. How can a simple setup on the internet be so essential for their businesses that more than […]
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SPF & DKIM for Beginners: Why You Want to Have It Set Up

By Aditya Raj Singh on April 12, 2020
You need to read this, ignoring this will cost your business without you knowing about it. Now these acronyms they don’t sound familiar and even if they do, it seems super boring, but take it from my experience, they are more important than they seem to be. You might have in mind that what on […]
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